Blog & resources
Founder guides
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How to show traction before you have revenue
You do not need revenue to show investors your startup is working. These are the early signals they take seriously, and how…
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How much should you raise at pre-seed?
Ask for too little and you will be raising again too soon. Ask for too much and you give away more than…
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What investors look for in a pre-seed application
Pre-seed applications are short, so every answer counts. Here is what investors look for, and the mistakes that weaken an application.
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What is pre-seed funding? A plain guide for first-time founders
What pre-seed funding is for, who invests at this stage, and what investors want to see before they write a first cheque.